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Outsourced Call Center Services – Inbound – Outbound – CRM – IVR – Bundled Services


Generation Direct
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Generation Direct is a wholly owned subsidiary of The First Group, Inc.

Our team consists of over 100 years of global experience in the acquisition, development and management of major United States Government projects and large contact centers for Fortune 500 and Global 1000 clients. We have overseen the deployment of over 30 contact centers across 13 countries ranging up to 1,500 positions in size. There is no project too small or large for our team.

Our clients experience an advantage through our KPI focus, employee expertise, flexible technology integration, business process optimization, dynamic learning culture and rigorous quality control.

With our current relationships in Healthcare, Finance, Government & Telecommunications we are regulated by: FDIC – CMS – FCC – HIPAA
  • Awarded sub-contract to FDIC Helpdesk inbound call support
  • Awarded sub-contract to Wells Fargo/Wachovia outbound research support
  • Awarded contract/subcontract to support Medicare open enrollment inbound and outbound
    • Blue Cross Blue Shield, Universal Healthcare, Metcare, MD Care, Harvard Pilgrim
  • Awarded contract to support Medicaid and Medicare for Molina Healthcare

Core Services Corporate Owned
  • 100% U.S. based call centers
  • 24 x 7 inbound & outbound
  • Customer Service
  • Pre-sales & sales support
  • Help Desk/Technical Support
  • Research, insight & analytics
  • Customer loyalty & retention
  • Custom hosted CRM Software
  • Consulting & Managed Facilities
  • Corporate owned call centers
  • Digital PBX w/VOIP functionality
  • N.O.C. – Network Operations Center
  • Training Center
  • Data Center & ASP Hosting
  • Cloud telephony redundancy
  • ASP hosted CRM – Salescycle.NET

The First Group, Inc.

The First Group was established by Mike Wedige and the former Senior Management team of SITEL’s Consumer & Energy Group, with the premise that operational excellence can be achieved in a cost effective way. Collectively, our team has over 100 years experience in the call center business. Our company’s goals, processes and methods are founded on our core values and guided by industry best practices gained through management of major programs including many Fortune 500 clients. Our experience and size gives our clients a flexible dynamic organization that becomes a true extension of their business organization.


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