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Outbound Services |
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| Generation Direct, Inc utilizes a state of the art power dialing platform to provide extensive outbound call center services to your organization. We offer numerous outbound services for our clients, some of them detailed below: |
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Lead Generation: Our lead generation services involve calling on qualified lists of individuals to find those that meet your exact specifications.
- Qualified Leads - Qualified in the sense that our team has identified a prospect with an interest in your solution, budget to evaluate your solution for purchase and decision making power to get involved with your solution.
- Lead Criteria - Our sales and marketing professionals work with you to establish the objective of your Lead Generation campaign. Together we establish what criteria will constitute a Lead. In many cases we will recommend a tiered-lead qualification process to insure that you are capturing information on the customers that are highly qualified leads but also to secure information on the prospects that will be evaluating solutions like yours in the coming business quarters.
- Training - Together we build a comprehensive training strategy to insure that your service/product and company culture are absorbed by our Telephone Service Representatives. After the training process we conduct comprehension testing to insure that our team is ready to professionally represent your company.
- Lead Management - Time is the key component to maximizing each opportunity we generate. We work together to build custom processes for the transition of our leads to your sales and marketing contacts. This insures that as opportunities are developed that your team has the information transitioned to them as quickly as possible and has the greatest chance to optimize the new relationship we form.
- Pilot Programs - If you are launching a new product or service with a new approach or marketing strategy this is a tremendous way to quickly establish market acceptance and key metrics. This can be done with a minimum investment and allows our clients to establish some history before a very large scale program is deployed.
Appointment Setting: Goes hand in hand with Lead Generation, let us schedule and set appointments for your busy outside sales reps:
- Qualified Appointments - Qualified in the sense that our team has identified a decision maker with an interest in your solution that is willing to schedule a face-to-face meeting with a company representative that can help provide additional information and supply compelling evidence that the solution is the right product or service.
- Appointment Criteria - Our sales and marketing professionals work with you to establish the objective of your Appointment Setting campaign. Together we establish what criteria will constitute an Appointment. Our representative then works with the prospective customers until the appointment criteria are met and the prospect has perceived value in a face-to-face meeting.
- Sales Services: Generation Direct can also provide an end to end sales support solution. Let our highly qualified sales reps handle the transaction by simply providing you the information needed for order fulfillment of an already sold customer.
Sales Transaction Management: Generation Directs' sales associates can support both your Inbound and Outbound sales initiatives. We can support inbound traffic driven by Direct Response Television commercials and outbound call initiatives to develop and close direct sales.
- Training - Together we build a comprehensive training strategy to insure that your service/product and company culture are absorbed by our Telephone Service Representatives. After the training process we conduct comprehension testing to insure that our team is ready to professionally position and sale your product/service. Part of this process is to equip our sales professionals with the knowledge to overcome objections and efficiently close a high ratio of their customer contacts.
- Information Management - We collect data pertinent to the result of every call we handle. We will work with your team to create the most efficient process for managing and sharing the sales data we collect. The key data we collect can be transitioned real-time to the appropriate contacts in your company. Secondary information relative to follow up timeframes and demographics we collect are all provided on an as-needed basis that we determine in the program set up stage. Our system can integrate with your existing system to insure seamless sharing of information of all customer data.
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